WooCommerce Instagram

WooCommerce Instagram allows you to connect your Instagram account and showcase or share how customers are using your products. But not only!

Requirements ↑ Back to top

  • An Instagram account

Installation ↑ Back to top

  1. Download the .zip file from your WooCommerce account.
  2. Go to: WordPress Admin > Plugins > Add New and Upload Plugin with the file you downloaded with Choose File.
  3. Install Now and Activate the extension.

More information at: Install and Activate Plugins/Extensions.

Setup and Configuration ↑ Back to top

Connect Instagram ↑ Back to top

Once the extension is activated, a notice appears at the top to prompt connection.


Or go to: WooCommerce > Settings > Integrations > Instagram. Select Connect Instagram Account.

Once your Instagram account is connected, you can start displaying Instagram photographs by using a hashtag on product listings.

Add a Hashtag to a Product ↑ Back to top

To add an Instagram hashtag to a product:

  1. Go to WooCommerce > Products and select a product to tag.
  2. Select the Instagram tab in the Product Data meta box.
  3. Add a hashtag. This hashtag is not filtered by an account — it shows ALL posts on Instagram using the hashtag. It does not have the ability to only show photos using the hashtag from the Instagram account you connected.


Images tagged with the supplied hashtag are then output on the product listing screens in the frontend of your website.

Instagrams for the #pupsofinstagram hashtag (puppies are cute, right?).

Customization ↑ Back to top

Note: This is a Developer level section. If you are unfamiliar with code and filters and resolving potential conflicts, select a WooExpert or Developer for assistance. We are unable to provide support for customizations under our  Support Policy.

Image Size ↑ Back to top

Instagram images are based on the shop_catalog image size.

If you want to change this to thumbnails or another image size, add this code to the ‘custom functions’ area of your functions.php file:

Or you could use a plugin, i.e., Functionality.

Filters ↑ Back to top

If you’re a developer and would like to customize the output, you can use these extensions:

  • woocommerce_instagram_section_title: Remove/Change the title
  • woocommerce_instagram_columns: Change the number of columns
  • woocommerce_instagram_display_action_note: Remove the “call to action” link

Questions and Feedback ↑ Back to top

Have a question before you buy? Please fill out this pre-sales form.

Already purchased and need some assistance? Get in touch with a Happiness Engineer via the Help Desk.

WooCommerce - the most customizable eCommerce platform for building your online business.

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