Product Recommendation Strategies

This document lists some of the most common, high-performing product recommendation strategies that you can implement with WooCommerce Product Recommendations. To quickly give you an idea of what the extension can do for you, the listed strategies are organized by Location.

Just getting started with Product Recommendations? Read the Store Owner’s Guide to become familiar with the basic concepts of the extension.

Shop Page ↑ Back to top

Recommend “Trending” Products ↑ Back to top

Learn how to add a Trending block of product recommendations to your store’s Shop page. The recommendations will include products that have been popular in the last 30 days.

→ How To: Recommend “Trending” Products

Recommend “Trending” Products.

Recommend “Instant Hits” ↑ Back to top

Learn how to add an Instant Hits block of product recommendations on your store’s Shop page. The generated recommendations will include popular products that have been created recently.

→ How To: Recommend “Instant Hits”

Recommend “Instant Hits”.

Product Archive Pages ↑ Back to top

Recommend “Top Rated” Products ↑ Back to top

Learn how to add a Top Rated block of product recommendations to your store’s category archives. The recommendations will include top rated products from the currently viewed category.

→ How To: Recommend “Top Rated” Products

Recommend “Top Rated” products.

Recommend “Hot Selling Deals” ↑ Back to top

Learn how to add a Hot Selling Deals block of product recommendations to your store’s category archives. The generated recommendations will include trending and on sale products from the currently viewed category.

→ How To: Recommend “Hot Selling Deals”

Recommend “Hot Selling Deals”.

Product Pages ↑ Back to top

Offer “Frequently Bought Together” Recommendations ↑ Back to top

Learn how to offer Frequently Bought Together recommendations to make essentials and accessories easier to discover in product pages.

→ How To: Offer “Frequently Bought Together” Recommendations

“Frequently Bought Together” recommendations.

Offer “Complete the Look” Recommendations ↑ Back to top

Learn how to offer curated Complete the Look recommendations to make product pages more engaging and boost your store’s average order value.

→ How To: Offer “Complete the Look” Recommendations

“Complete The Look” recommendations.

Offer Category-Based Up-Sells ↑ Back to top

Learn how to up-sell customers by offering “You May Also Like…” recommendations in product pages. In the presented example, the offered up-sells are trending products from the category that the currently viewed product belongs to.

→ How To: Offer Category-Based Up-Sells

“You May Also Like…” recommendations.

Offer Category-Based Cross-Sells ↑ Back to top

Learn how to cross-sell customers by offering category-based recommendations in product pages. As an example, you will create a Summer Essentials block of recommendations that:

  • is displayed when the currently viewed product belongs in the Swimwear category; and
  • contains products from the Summer Accessories and Suncare categories.

→ How To: Offer Category-Based Cross-Sells

Recommend “Summer Essentials”.

Recommend Alternatives to Out-of-Stock Products ↑ Back to top

Learn how to recommend alternative products when customers arrive to an out-of-stock product page. These “Top Rated Alternatives” are top rated, in stock products from the category that the currently viewed, out-of-stock product belongs to.

→ How To: Recommend Alternatives to Out-of-Stock Products

Recommend “Top Rated Alternatives”.

Cart and Checkout Pages ↑ Back to top

Offer Category-Based Cross-Sells in the Cart ↑ Back to top

Learn how to cross-sell customers by offering category-based recommendations in your store’s Cart page. As an example, you will create a Summer Essentials block of product recommendations that:

  • contains products from the Summer Accessories and Suncare categories that cost below 50€; and
  • is displayed when the cart contains products from the Swimwear category.

→ How To: Offer Category-Based Cross-Sells in the Cart

Recommend “Summer Essentials”.

Offer “Leave These Behind?” Recommendations ↑ Back to top

Learn how to add a Leave These Behind? block of product recommendations to your store’s Checkout page. The recommendations will include recently viewed and in stock products that the customer has not added to the cart.

→ How To: Offer “Leave These Behind?” Recommendations

“Leave These Behind?”.

Recommend “Last Minute Deals” ↑ Back to top

Learn how to add a Last Minute Deals block of product recommendations to your store’s Checkout page. The recommendations will include on-sale, trending products that also convert well. Products that have already been added to the cart are excluded from the generated recommendations.

→ How To: Recommend “Last Minute Deals”

Recommend “Last Minute Deals”.

Recommend Products to Unlock Free Shipping ↑ Back to top

Encouraging customers to spend more in order to unlock perks, such as free shipping, is a great strategy to boost your store’s average order value. A very effective way to communicate this information is to conditionally offer product recommendations in the cart/checkout page.

Learn how to display a Don’t Miss Out on Free Shipping block of recommendations when the cart total is close to your store’s free shipping threshold.

→ How To: Recommend Products to Unlock Free Shipping

“Don’t Miss Out on Free Shipping”.

Recommend Products on Specific Dates ↑ Back to top

Learn how to recommend products on specific dates. As an example, you will add a Feel The Holiday Spirit block of product recommendations to your store’s Checkout page.

→ How To: Recommend Products on Specific Dates

“Feel The Holiday Spirit”.

Order Received Page ↑ Back to top

Offer “More From…” Recommendations ↑ Back to top

Learn how to encourage repeat purchases by recommending products relevant to purchased order items on the Order Received page.

As an example, you will create the More Cool Blazers For You block of recommendations, which offers popular, top-rated products from categories found in the currently viewed order. Products found in the received order are excluded from the generated recommendations.

→ How To: Offer “More From…” Recommendations

“More Cool Blazers For You”.

Offer “Still Looking For…” Recommendations ↑ Back to top

Learn how to encourage repeat purchases by conditionally recommending recently viewed products on the Order Received page.

As an example, you will create the Still Looking For Shoes? block of product recommendations, which offers top-rated products from the Shoes category to customers who viewed, but didn’t purchase any products from this category.

→ How To: Offer “Still Looking For…” Recommendations

“Still Looking For Shoes?”.

Questions & Support ↑ Back to top

Have a question before you buy? Please fill out this pre-sales form.
Already purchased and need assistance? Get in touch with us via the Help Desk!

WooCommerce - the most customizable eCommerce platform for building your online business.

Back to the top