Pinterest for WooCommerce

Before you get started, please make sure to set up a business account with Pinterest:

Getting started ↑ Back to top

After the Pinterest for WooCommerce extension has been bought and installed, you need to connect your website to your account on Pinterest. To do this, please, click ‘Connect’. You can find all extension settings in the ‘Integration’ tab in the WooCommerce settings.

Basic level API connection

In the next step please click ‘Okay’.

Granting access

Please click ‘THAT’S MY SITE – REDIRECT ME’:

Redirect to your site

To access the domain verification and analytics, you will need to give access to the next level of the Pinterest API:

Second level API connection

In the next step please click ‘Authorize App’:

Authorize App

As next please click ‘THAT’S MY SITE – REDIRECT ME’:

Redirect to your site

Domain verification ↑ Back to top

We’ve added the possibility to verify your website’s authenticity. To do this, please click “Verify domain”:

Domain verification

If automatic verification doesn’t work, please follow manual step by step setup to claim your website:

  1. Log in to Pinterest from a web browser.
  2. Go to ‘Settings’.
    First step
  3. In the ‘Claim’ section, enter your website URL and then click ‘Claim’:
    Claim settings in Pinterest
  4. Select ‘Add HTML tag’.
    HTML tag
  5. Copy the code between the brackets and click ‘Next’.
  6. Go to your website dashboard > WooCommerce > Pinterest > Account.
  7. Paste the copied code to the ‘Verification code’ field and click ‘Save’.
    Verification code
  8. Go back to Pinterest and click ‘Submit’.
    Submit for review

General settings ↑ Back to top

Pinterest for WooCommerce general settings

Before pinning products on Pinterest, we recommend you to make the following settings:

  1. Choose the board for pins from the ‘Board’ drop-down list.
  2. Pin descriptions – this description will be added to all Pins. You can use variable products and website information with the help of shortcodes.
  3. Run the Rich Pins validation:
    1. Activate the ‘Enable Rich Pins’ checkbox and click ‘Save’.

      After ‘Rich product Pins’ has been activated, the main product details (price, currency, name, stock availability) will be added to the product page markup in the Open Graph format. Therefore, make sure the product page doesn’t have an Open Graph markup of other SEO plugins to avoid your store SEO ranking deterioration.

    2. Copy the URL of the product which has all main details filled in (name, image, price, description).
    3. Click ‘Validate’ to go to the ‘Rich Pins Validator’ page.
    4. Paste the product URL ( see b.) and click ‘Validate’.
      Rich Pins Validator
    5. Within an hour, a letter confirming the creation of the detailed pins will be sent to your email.
    6. Pinterest will add price, title, and description during 24 hours.

Save button settings ↑ Back to top

If you want to allow your customers to pin images from your website, please activate ‘Enable on the product page’ and ‘Enable on all pages’ checkboxes.

Save button settings

Track Conversion settings ↑ Back to top

Track Conversation settings

  1. Activate the ‘Enable Track Conversion’ checkbox to add the main code to the website.
  2. Enter the Tag ID. You can find it here.
  3. Activate the events you wish to track.
  4. Save your changes.

To check if everything works properly, you can use Pinterest Tag Helper Chrome extension.

Pinning products ↑ Back to top

The plugin will add the ‘Pinterest’ metabox to the Edit product page.
To pin a product image, please follow these steps:

  1. Activate the ‘Pin product image’ checkbox.
  2. Mark images to be pinned.
    Pinning products
  3. Update the product.

    When you pin images of variable product variations, only the highest price will be displayed in Rich Pins. But a variation price, name and description will be added to the pin description.

  4. The chosen images will be added to the queue to be pinned on Pinterest.
  5. The result:
    Pinned product image

If you deactivate the ‘Pin product image’ checkbox on the Edit product page and click ‘Update’, tasks for all Pins (which have been pinned from this product) deletion from will be added to the queue. If you deactivate only one image and update a product, only this image Pin will be deleted from Pinterest.

Pin from out of stock product:

At present Pinterest doesn’t have the option to display price range and sale price on a product Rich pin.

Bulk pinning ↑ Back to top

  1. On the ‘Products’ page mark the products you want to pin.

    Be patient: here is a limit of 1000 pins on hour.

  2. Choose ‘Pin’ from the ‘Bulk Actions’ drop-down list.
  3. Click ‘Apply’.
    Bulk pinning

    When you use bulk pinning, only the main product image will be pinned.

  4. Main product images will be added to the queue to be pinned on Pinterest if they haven’t been published yet.

Pins ↑ Back to top

On this tab you will be able to update and delete Pins, view Pins’ status, open Pins on, repeat or cancel any action, if there’s an error.

Pins and dashboard

Shopping Ads and Catalogs ↑ Back to top

We aim to add soon the Shopping Ads and Catalog functionality to the extension as well.

In the meantime, please follow these instructions to set up Shopping Ads and Catalog in your Pinterest account:

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